top of page

WHO we are

The story behind The Working Story

The Working Story

Some of the highlights of my career

Ever since I was a kid, I have been fascinated by stories. If I wasn't reading one, I would be listening to, writing or telling one myself. Deep down, I wanted to be an author. 

After all this time, I've never lost my love for stories. As I grew up, I realized I could turn my love for them into work. Luckily, as a Marketing Specialist, I get to be an author, crafting countless stories for different clients across different industries.  


While on a sabbatical, I decided to go rogue and not limit myself to telling just ONE company's story. I took a leap and decided to start The Working Story. After all, why tell one story, when I can tell more?

This is (part of) the story.

Can't wait to help you tell yours.

  • LinkedIn

I have over 15 years of experience telling stories: from writing scripts at a TV station in Latin America, to volunteering at an Expat newspaper in The Hague to creating content for techie clients in the software industry, to managing a 2-book project (published by Forbes) within the Fintech industry. 

I truly believe that if you have a story to tell, it's just a matter of knowing how to deliver it and the right audience will want to hear it. That's where The Working Story comes in, to make your story work.


Although I am personally involved in most projects, I may partner with other preferred international consultants: talented, creative minds who are always ready to step in for a project if need be. 

Would you like to know more about me? Check out my LinkedIn profile. 

Carla Martinez Sagastume

Carla Martínez Sagastume

Founder, CEO, Boss at The Working Story

You can also check out my interview on The Heroine's Journey by Peter de Kuster.

Monkey Money Mind_Africa.jpg
Acknowledgments Monkey Money Mind
Belizeteve- interview
Mark Slats.png
Screenshot 2022-07-15 at 16.53.06.png
The Underground
The Underground
The Underground
bottom of page